Sunday October 18, 2009 00:50

kAoRi 카오리 – A hat shop in Apgujeong visited by many Korean artists

Posted by hying

Have you ever wonder where do Korean artists bought their stylish and unique hats? Today I’m going to introduce a very famous hat shop in Apgujeong. Many artists like Goo Hye Sun, Hyun Bin, Kim Seon Ah, BoA, JunJin, Choi Ji Woo, K Will, So Ji Sub and Lee Byung Hun have wore the designer’s hats before.

kAoRi Shop – View from outside

kAoRi Shop – View from inside

There are really so many more artists who wore his designed hats and caps that it is impossible for me to name them all out. You can check out the website to find out more.

Goo Hye Sun with kAoRi

Hyun Bin with kAoRi

The hat shop name is ‘kAoRi’ 카오리 . The name ‘kAoRi’ means ‘scent’ in Japanese and this brand name is created by Mr Lee Hyung Ryul who is the designer of all these hats and caps displayed in his shop.

Kim Seon Ah with kAoRi

He named his shop name ‘kAoRi’ as he is always looking for ‘Scent of urban life’ which could be made by the harmony of fashion, street life and his creative hats and caps.

Lee Byung Hun with kAoRi

So Ji Sub with kAoRi

The shop was established in December 3rd, 2004. The owner and the designer Mr Lee Hyung Ryul was crazy about hats. He graduated from Chung Ang University College of Clothing and Textile Design in Year 1998. In Year 2002, he went to Tokyo Bunka Fashion College of Arts & Crafts to study hat design.

K.Will with kAoRi

Ju Ji Hoon with kAoRi

From there, he realized how important hats can helps modify a person looks and appearance. He started to design many different styles of hats and created his own brand.

Han Ga In with kAoRi

Choi Ji Woo with kAoRi

All his hats in the shop are hand made and manually sewed. He only produced 10 to 15 each for every different designs. His designs are mostly neutral and pragmatic. The designs consisted of Hunting, Cap, Hat, Casquette and many more.

BoA with kAoRi

Jun Jin with kAoRi

You can randomly match your clothes with your hat. You can have one of his designed hat and have different ways of wearing it.

Therefore, be sure to visit this shop if you intend to buy a stylish hat from Korea.


  • 서울시 강남구 신사동 646-5 (Korean)
  • 646-5 Shinsadong Kangnamku seoul Korea (English)

Opening Hours:

  • Monday – Saturday: 11:00 ~ 21:00
  • Sunday: 13:00 ~ 20:00
  • Closed: New Year and Chuseok


Tel: 02-515-7996

Price Range : From 65,000 ~ 400,000 Won


  • Take Subway Line 3 to Apgujeong Station
  • Exit from exit number 2
  • Walk about 20 minutes to reach


Photos From: kAoRi

2 Responses to kAoRi 카오리 – A hat shop in Apgujeong visited by many Korean artists



November 29th, 2009 at 1:15 am

love them


raymi youtzy

September 11th, 2011 at 3:40 pm


I am wishing to become a hatmaker myself but i dont know where to start. I just hope you come me with my dream.

– Raymi

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