The Ministry of Agriculture, Forestry and Fisheries has appointed Rain as the Hansik Ambassador. For the next coming year, Rain will be starring in the Hansik promotional videos and participate in the related major Hansik activities to help foreigners to learn and enjoy Korean food.

Rain expressed: “My favorite Korean food is Doekbokki. As a new publicity ambassador, I would strive hard to carry out the series of promotional activities.”

Minister Chang Tae Pyong said this while presenting Rain with a plaque and certificate at his office in Gacheon Government Complex: “I was very confident about Rain being the Hansik Ambassador. Even though Hansik is still a ‘New star’ on the world stage but as long as we put in the efforts, I believe that Hansik can become a ‘World star’ like Rain.

A ministry official said that by inviting Rain to assist in the globalization of Hansik shows that Korea is very serious about turning the food industry into its future growth engine.

Under Minister Chang’s leadership, Korea is pushing hard with a variety of related efforts from the standardization of Hansik dishes to the provision of incentives for big hotels to open up Hansik restaurants. In the ministry’s annual food expo in October, a competition is scheduled for new and aspiring chefs.

Source From: Koreatimes & IsPlus

Photos From: Yonhap & TvDaily

Video From: TvDaily